Website Revamp for Singapore SMEs
Most SME websites in Singapore were built once, three or four years ago, by a freelancer who has since moved on. They look acceptable on a laptop, load slowly on a phone, and quietly leak enquiries every day. A Website Revamp from Aletheva fixes that in 14 days — not 14 weeks — with service pages, contact flow and SEO/AEO configured before launch so the site earns from day one.
Why most website revamp attempts fail
Three out of four visitors to a typical SME site land on a mobile device. If that experience is slow, cluttered or hard to navigate, more than half leave inside the first 8 seconds. Google reads those bounces as a signal that the page didn't deserve to rank, and pushes you further down the next time someone searches your service.
Worse — when the site does load, the lead capture is usually a single contact form with seven fields and no reassurance. Nothing tells the visitor how fast you reply, what to expect, or why you're better than the next listing. A redesign that ignores conversion is just a more expensive version of the same problem.
Most agencies in Singapore quote 8–12 weeks for a website build, ask for 50% upfront, and only start thinking about SEO after launch. That timeline kills urgency: by the time you go live, the campaign that triggered the project is over and the new site has nothing to show for itself.
The Aletheva approach
Aletheva builds your site on a tightly opinionated platform we maintain across every client. That means we are not reinventing layout, hosting, forms or analytics for you — we are configuring proven blocks to your brand, your services and your offers. Speed is a side effect of constraint.
Every page is wireframed for one job: turn a visitor into an enquiry. Each service gets its own page (not a tab inside a single /services scroll) so Google indexes you for the specific thing you sell, not just a generic category. Trust signals — guarantees, response time, real photos, real address — appear above the fold, not at the bottom.
Before launch we wire in SEO basics (titles, descriptions, schema, sitemap, robots) and AEO basics (clear question-answer copy that AI search engines can quote). Analytics, Google Search Console and call/WhatsApp tracking are connected from day one so you can measure what actually changes.
In every Website Revamp retainer
- ▸Discovery call + brand and offer audit (90 minutes)
- ▸Up to 8 pages: Home, About, Services overview, individual service pages, Contact
- ▸Mobile-first responsive design on Aletheva's conversion-tested layouts
- ▸Lead capture: contact form, WhatsApp click-to-chat, click-to-call
- ▸On-page SEO + AEO: titles, descriptions, schema, sitemap.xml, robots.txt
- ▸Google Search Console, Google Analytics, and conversion tracking
- ▸Hosting on Cloudflare with sub-second global load times, SSL included
- ▸Two rounds of revisions before launch
- ▸30-day post-launch tuning at no extra cost
Live by the date we promised
- Days 1–3Kickoff call, brand and offer audit, sitemap and copy outline approved.
- Days 4–9Design + build on the staging URL. Daily Slack/WhatsApp updates with screenshots.
- Days 10–12Two review rounds. SEO, AEO, analytics and tracking wired in. QA on mobile + desktop.
- Days 13–14Final approval, DNS cutover, live. You get a handover doc and a 30-day tuning window.
Success is binary: live, client-approved and earning enquiries by day 14. After launch we track time-on-page, bounce rate, form submissions and click-to-call events in your own Google Analytics so the numbers belong to you, not us.
Real client results, published when they exist
Aletheva is a new practice. Rather than publish fabricated or composite results, I'll share real, attributable case studies as client engagements mature — first Website Revamp case study expected Q3 2026. If you'd like to be the one we write about, the discovery call is the place to start.
Website Revamp questions, answered
Do I own the website after the project ends?
Yes. The code, the content and the domain are yours. You can move hosting at any time — there is no lock-in clause.
What if I already have a website?
Most clients do. We audit what is working, keep the content and SEO equity you have already earned, and rebuild only the parts that are losing you enquiries.
Can you write the copy for me?
Yes. Copywriting for up to 8 pages is included in the build. You answer a 30-minute interview, we draft, you approve.
What's the difference between the retainer and the one-off price?
The retainer (S$1,288/month, 6-month minimum) waives the build cost and includes ongoing edits, hosting, tracking and tuning. The one-off (S$5,988) is the build only — you take it from there.
Do you work with businesses outside Singapore?
Singapore SMEs are the focus. We occasionally take projects in Malaysia and Hong Kong if the fit is right — ask on the discovery call.
Ready to start Website Revamp?
Book a free AI Audit. I'll tell you exactly what to fix first — and whether this is the right service for your business.